Tag: vitamin d3
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The Modern Testosterone Collapse
Testosterone is often talked about like a gym hormone. Something for athletes or men chasing muscle. We believe that view misses the bigger picture. Testosterone is a core signal tied to energy, drive, mood, bone strength, brain function, and overall vitality in both men and women. And it is declining. Not just a little. Not…
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Indoor Living Is the New Smoking
Most people breathe inside. They wake up inside. They work inside. They eat inside. They sleep inside. EPA data says Americans spend 93% of their time indoors. That leaves just 7% outside. Our ancestors spent almost all their time outdoors. They hunted, gathered, walked, and rested under the open sky. We stay inside. We believe…
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The Sun is Not Your Enemy: Why Avoiding It Is More Dangerous Than Getting It
Step outside on a sunny day. Your skin warms up. Energy rises. Mood lifts. Now imagine hiding indoors all day, slathered in sunscreen, fearing every ray. That is the modern story. The sun is the enemy. Avoid it or get cancer. We believe that is one of the biggest lies sold by skincare brands and…
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The Most Nutrient-Dense Foods in the World, And Why They’re All Animal-Based
1. What Nutrient Density Really Means When we talk about nutrient density, we’re really talking about foods that deliver a high concentration of essential vitamins, minerals, healthy fats, and amino acids in every bite. The part most people overlook is bioavailability, the body’s actual ability to absorb and use those nutrients. This is where animal…



